In past times only celebrities and politicians could afford to travel around in limousines, but now the trend has changed. In these days it’s become common place to see the use of limousines for all sorts of occasions. If you have special event you too can hire a limo service for anything from a wedding to a trip to the airport. Yes it’s true; you don’t have to become a celebrity or a politician to travel in a limo ever since limo rentals have dominated the market. You don’t have to own one to travel in style and luxury because limo rental companies offer you the most exquisite chauffeur driven limo to carry you with grandeur.

What ever be the reason for traveling, an airport drop in or drop out, weddings, parties, sports events, nights out, bachelor/bachelorette parties, traveling in a limo adds class and self-esteem. Paying a little higher than the normal rate for reliable and exquisite services is no big deal as you are assured good services and will feel more comfortable for those extra bucks you spend. Spending on a limo service is worth the amount for the safety, luxury and comfort that you will be able to experience while traveling in it.

Many limo rental companies can be spotted in and around New Jersey and New York. Not all of them are good; so choosing the right limo service is essential to make your travel stress free and memorable. However if you choose a rental company that provides substandard services then you will not only lose a great amount of money but will also lose your peace of mind on the most important day of your life.

So to make sure that you get the best service it is necessary to enquire about the company you are going to hire by checking a few aspects like what kind of service they provide, the model of limo the rental companies usually rent out, the cost of renting a limo, whether it is an hourly pay or per day pricing etc.

Just imagine how you would feel when you hire a limo and it final arrives and you find it to be an old and outdated model. You may have dressed up in your best dress waiting to go for that special event you have been longing for. Oh no! Am I going to travel in this junk? This is what will be going through your mind as soon as you see such a limo at your doorstep. All your dreams to travel in class will be shattered that very moment. Instead of wanting to get down in front of the door way in style you will now think of getting down somewhere far and walk your way to the door. This is what will happen if you hire a limo service that are not recognized and offers substandard services.

There are many limo rental companies that advertise low rates and discounts, it is better to hire an ordinary cab than to spend for an old and outdated limo model that such companies are going to offer you. You never know when it is going to break down in the middle of the road and get you late to your destination.

Now the question is how can I identify an efficient limo rental service? An efficient limo rental service will ensure that their clients are satisfied by providing them the best limo service. A reliable limo rental company will have a good reputation and will be rated high by its customers. They will keep their customer’s satisfaction as a top priority in their list. An Airport pickup and drop in on time is another top feature of a good limo rental service company. The client also will be provided with a number of models of limo to choose from that are well-maintained and in good condition. They will also be able to provide you the most satisfying limo service at an affordable cost. Along with the most exquisite limo they will also provide you the most experienced and courteous chauffeur to take you to your destination like a VIP.

Ride in your fancied car and enjoy every second of the luxurious and comfortable travel only from a reliable limo rental service. Nothing is as special and enjoyable as traveling in class. The size and type of limo you hire depends on your preference and the number of people who will be accompanying you. Whatever size or event a good and reliable company will be capable of providing you the service you desire. The only thing you need to bother is to call them and let them know your requirements, venue, date and time.

If you have some great event coming up and want to travel in style then pick up the phone to call a limo rental service and Knock, Knock…. The limo is at your doorstep on time to carry you with grace and comfort.

For Toronto car service click here.

Most people like to work their abs more than anything else. The good news is that there are plenty of different work outs for your abs, most of which that are pretty good. However, there are a few work outs that you can do that are extremely good for building up the muscles in your abs, and some of them build up your upper/mid/lower abs all at once (which is basically a compound work out for your abs).

As you may have guessed, traditional sit ups do work, but unfortunately you have to do dozens up dozens of them, if not hundreds, in order to get any real muscle gain. So what are some of the better (and faster) workouts for your abs?

The decline sit up is great for working your abs extremely effectively. However, you will need a decline bench for this, so most likely you are going to have to have access to the gym to do this one. Also, another great thing about the decline sit up is the fact that once you work your way up, you can start holding a weight plate (or dumb bell) against your chest to make the work out even harder. And the more you progress, the more weight that you can use; just be careful not to over do it. Basically if you can’t get at least 15-20 reps out of it, then you are probably using too much weight.

Another amazingly effective work out is to use a sit up bench. This is something that you can find in most gyms, and it allows you to go on a much further decline than a regular decline bench. You can identify this machine pretty easily; it looks like a decline bench, but it is shorter, and it will have a much steeper angle to it than the regular bench. Also, most of these machines allow you to adjust the height of the bench. So needless to say, if you put it at the steepest angle possible, then you will likely never have to hold any weight on your chest. This is actually one of the most intense works for your abs that you could ever do, and if you don’t arch your back when you do it, you will work all 3 (upper/mid/lower) sections of your abs at once.

Last but certainly not least, is the ab roller. These can often be found at the gym, and can also be purchased at stores like Walmart for about $5 or less. An ab roller is a simple little device; it is basically a small wheel with 2 handles attached to it. You just grab a hold of the handles, and then lean over forward (while on your knees) and then go down until your body almost touches the floor, then come back up to the starting position. Then just repeat the same motion; this is your reps. Just be careful not to do the motions to fast, or if it becomes too difficult (or too painful) then don’t go down towards the floor as far, which will make the work out much easier to do.

For information on vibrating foam rollers click here.

Anxiety and depression are common yet serious disorders. Massage therapy may help.

An estimated 18% of adult Americans suffer from some type of anxiety disorder and approximately 10% suffer from some type of depression. These disorders may coexist and are often untreated. Depression and anxiety can interfere in social functioning and lead to increased risk of unemployment, illness, and even death. They can play an aggravating role in other health conditions and render an individual more vulnerable to disease. While anxiety and depression can often be treated successfully with medications, psychotherapy, or a combination of both, these options are not always sufficient, desirable, or available. Some individuals may be unable or unwilling to take medications because of health conditions, drug interactions, personal beliefs, or unpleasant side effects.

Psychotherapy is not available in all communities and may be prohibitively expensive and time-consuming. Social stigma may prevent some individuals from seeking treatment. Some individuals just don’t respond well to conventional therapies. Clearly, an easily accessible treatment devoid of bothersome side effects could be helpful.

Research has shown that massage therapy can have a beneficial effect on both anxiety and depression.

Early research at the Touch Research Institute at the University of Miami Medical School demonstrated that 30 minutes of daily massage therapy to hospitalized depressed adolescents over a 5 day period brought about an improvement in mood and behavior. Since then, many studies have documented that massage therapy can have a beneficial effect on depression and anxiety. In fact, it is one of the most consistently documented results of massage.

Anxiety can be divided into two general classes: state anxiety and trait anxiety. State anxiety is a temporary reaction to a stressful situation. Trait anxiety is an ongoing, chronic state of anxiety. There are many specific anxiety disorders, such as panic attack disorder, post traumatic stress disorder, social anxiety disorder, etc. Massage therapy has been shown to have at least mild benefit for both state and trait anxiety, and even a single session of massage may help to alleviate the symptoms of state anxiety. However, a series of massage sessions has been found to offer the most benefit and seems to be particularly helpful for trait anxiety disorders.

How does massage therapy work?

We don’t exactly know how massage works to alleviate depression and anxiety. For many years, it was thought that massage reduced the stress hormone cortisol and this brought about the improvement. However, more recent research has shown that massage does not reduce cortisol in the way in which we thought. No one is exactly sure how massage effects change. Some hypotheses exist but do not have sufficient data to support them. Specific effects on the nervous system, hormones, neurotransmitters, etc., are still under investigation. We know that humans are biologically wired to respond to touch. Perhaps it is the combined effect of focused, caring attention and tactile stimulation, or perhaps the muscular relaxation signals the brain to shift to a more calm state. Fortunately, we do not need to understand precisely how this change comes about in order to benefit from it. As we learn more over time, it may help us understand how to optimize massage therapy’s effects and help massage gain acceptance as a treatment for anxiety and depression.

Christopher Moyer, Ph.D., is a psychologist who has made significant contributions to the field of massage therapy research. His paper, Affective Massage Therapy, published in the peer-reviewed International Journal of Therapeutic Massage and Bodywork, describes some of the history of massage therapy research and, in particular, examines the research on massage and anxiety and depression. Moyer was co-editor of the book Massage Therapy, Integrating Research and Practice and wrote the chapter on anxiety and depression. In the “recommendations” section of the chapter, Moyer states:

Massage therapists can be confident that MT has been scientifically demonstrated to reduce anxiety and depression, and that the benefits are substantial. Indeed, there are probably no other effects in MT research that have been as consistently demonstrated as these mental health benefits.

Moyer takes care to point out that, like any treatment, individual responses will vary and massage therapy will not work the same for everyone. We still do not know the optimal amount and pattern of treatments to get the greatest effect.

Depression and anxiety can be very serious and massage therapy should not be a replacement for proper medical attention when it is needed. Clients and therapists alike should recognize its limitations. However, one of the advantages of massage therapy is the ease of access. No prescription is needed and one does not typically need to wait weeks or months for an appointment. Gentle massage should have no detrimental side effects and social stigma is generally absent. Mild benefit is often felt immediately and even greater benefit can come from a series of sessions. All these factors may make it an appealing resource for the person living with anxiety or depression.

Clients suffering from anxiety or depression should inform their massage therapist so they can treat appropriately. Professional massage therapists are expected to respect client confidentiality. Clients do not need to be embarrassed and do not need to reveal details which they might prefer to keep private.

Massage therapists should familiarize themselves with common mental health problems, assess anxiety and depression during intake, and inform clients who admit to anxiety or depression that massage therapy may help.

Living with anxiety and depression is a painful and distressing experience. Proper treatment is important. Massage therapy can be of benefit. Please, if you know someone who is suffering from anxiety and depression, urge them to get the care they need so that they can go on to live a more successful and productive life.

Family photography need not be a hassle to anyone, and least of all to you, the photographer. All it needs is a bit of planning. The first thing to do is to find a location. There should be enough space to pose for everyone and natural light can be used. The choice of an outdoor venue will be ideal as long as the weather holds up. The background for the photograph should be simple, uncluttered and complimentary to the pictures that you hope to take.

Lighting the family photographs
Family photographs are no different from others where lighting is concerned. Just ensure that they are not squinting with too much light or are covered in shadows. Family photographs are for recording purposes and as such needs to be very clear. Taking the photographs in natural light is best. Early morning or at sunset seems to give the best results and if it is indoors light from a window can illuminate the picture.

Have a relaxed atmosphere
Get the family to relax and then start taking the photographs. You can ask al the family members to make the funniest faces possible and then keep on taking after they have stopped. This way you will get natural smiles and a relaxed group of people.

Posing can be traditional in some of the shots while in others you can ask them to be just comfortable and not think of stuffy poses. Make it fun. Encourage interaction among family members. They can put their arms around each other or children can be seated on another’s lap. This way it is easier to get natural looking photographs which are definitely more interesting than the strictly posed ones.

As the photographer you should know how to make the shot interesting. This can be done with seating them at different levels for a more dynamic look.

Photo angles
The photographs can be taken from different angles like a step ladder where you are looking down on the group and as they look up you will get a good photograph with good facial features. Other angles can be tried along with the traditional eye level.

Fill the frame
The best family photographs should not have any outside distractions in them. An easy way to ensure this is to have the frame filled with the family. This will center the focus on the faces of the family members

Individual portraits
Take fun family photographs of each individual member of the family. This way you will be able to make a digital collage and with a bit of creativity will end up with an exceptional photograph. Individual portraits can be posed with a favorite toy or a pet or near a car. This way it will be like a story about each person’s character and can be really exciting to look at.

So, you can see that there are endless possibilities for making lovely memories by taking family photographs. If you need any of these pictures to stand the test of time convert them into black and white images.

A family portrait is more than a photograph, it is a veritable heirloom that will be passed down from generation to generation, a rich artifact of family tradition that will speak to your kids and grand-kids of their past, and where they come from. Not any random photographer can fulfill the needs of a family portrait. To capture the essence of your family, you need to invest in a professional portrait photographer.

Although you might think of a professional portrait photographer as a frivolous expense, when you consider the fact that your family portrait is more like an investment that will last for generations, the expense seems quite justified. Not only will it give joy and comfort to your kids and grand-kids, when your own children have left your house for college or jobs, you will be able to look back at your family portrait and derive immense joy from it.

Before you set off on your search for a portrait photographer, you have to consider three things: your budget, the kind of photograph you want to get captured, and what you plan to do with it.

Your budget will dictate your choice of photo studio. Most photo studio charge their clients a low fee per session. A busy photographer might have several such sessions throughout the day. The photographs are captured in a studio setting, and you can request anything from formal portraits to high key photographs against a white background, to even ‘action’ shots. A good photographer should be able to work with you to achieve the exact kind of portrait you desire. A quality studio will also be able to supply you with the entire spectrum of after shoot services such as prints and frames.

Next, you must consult your family about the kind of family portrait photograph they want to get captured. You can choose a high key portrait with a white background, a more demure, sober low-key photograph with moody lighting and dull colors, or even an outdoor photograph that captures your family together in the midst of an activity. A quick look at his portfolio will give you an idea at the kind of work your photographer is good at.

Finally, you must decide what you plan to do with the portrait after they have been captured. Do you want a large framed print that you can hang on the wall, or a series of photographs that capture different moments in the family? Would you prefer a printed canvas, or perhaps you want to go a bit trendy with a printed coffee table book? The quality and style of the portrait will vary with its intended use. A quality portrait photographer will be able to recognize what you want, and capture photographs accordingly.

For information on a Vancouver photographer click here.

Themed Family Photography, Anyone?

Family pictures are a lot more interesting these days. These days when there are lots of options people can avail of, the days of lacklustre photos are gone giving way to exciting themed ones.

Families who want their picture taken and displayed in their precious homes have several theme concepts they can based their shoots on. It can be about superheroes, a celebration of Halloween, a feature on Hollywood, musical and even on favourite television shows.

A picture may showcase superhero favourites of family members and they will surely have a fun time wearing costumes and pretending to be a hero while having their pictures taken.

Others who love different kinds of character may have a photoshoot with a Halloween-themed session where kids will have fun dressing up as pumpkins and bees while adults take on scary costumes.

For the movie-buff family, a Hollywood-themed family photography session is a sure-fire way to have a blast in the studio while having their moments captured in picture. Family members may choose from the many movies with exciting costumes and backdrops and the end result will be great photos for sharing with extended members of the family and friends.

Some of the possible Hollywood blockbuster movies where family photography can be lifted on are those era-based like Gladiator, Troy, A Knight’s Tale; those movies featuring unforgettable moments such as Titanic and The Hunger Games; or those magical themed films such as Narnia and Harry Potter.

Families who love music will surely enjoy a fun session with some of the greatest songs playing in the background while they put on costumes from Moulin Rouge or Hairspray movie. Those who would like a hip version may choose to have a pictorial based on the hit movie, Grease for a unique effect.

Television viewers who are fanatics of certain shows may also choose to put on costumes and makeup and be their favourite characters in such TV series like Glee and Chuck for their family photography. Both adults and kids will enjoy the colours and variety of Glee-based outfits while the serious ones who love spy series would like the serious, sporty, and slick costumes based on Chuck.

There are surely so many themes to choose from whatever fits the family’s mood and preferences. The theme is a great remembrance for get-togethers. It is also a fun way veering from the traditional family portraits lacking colour and vibrancy.

Maybe you’ve noticed them. They are those signs that read, ‘We Buy Houses’, ‘Sell House Fast’ or even ‘Cash For Houses’ and a phone number. The signs are everywhere. You may have wondered why so many people are buying homes. After all, the housing market is supposed to be bad, isn’t it?

Well, those “We Purchase Homes” people are real estate investors. We pay cash for houses as investments. We buy houses below market value, do necessary repairs and then either sell the house for a profit, or rent the house out. This provides a nice profit and/or passive income.

You may be wondering why people would want to sell their house below market value. Well, there are many situations that people find themselves in where they need to sell their house fast and some just sell this way for the convenience of it. Take for instance people that inherit a property that is far away from where they live. Many people in that situation don’t know how or even want to deal with the property and a cash home buyer is an answer to their prayers. Some other reasons include: people facing foreclosure that don’t want to lose all of their equity, tired landlords, divorcing couples, people in bankruptcy and people that have houses that just need so many repairs that normal home buyers are just too scared to buy.

As investors, we buy houses cash and accept the property ‘As-Is’. The ability to pay cash enables investors to close on your schedule, within 3 days if necessary. You don’t have to worry about having dozens of complete strangers walk through your house, possibly looking through your personal items. You don’t have to pay any commissions. You won’t have to wait months for a qualified buyer to come along, just to find out they want you to make a ton of repairs before they will close.

So as you can see, those We Buy Houses people really do offer a valuable service.

If you want to sell your house fast click here.

Has your garage door begun to act up and you are worried that a mere garage door repair job is not going to be enough? Well, the good news is, you do not have to completely replace your garage door openers. All you have to do is to perform a few garage door repairs that are going to take care of your problem.

You can perform a few repairs without the help of any professional. However, some repairs are more complicated and should not be attempted by the nonprofessional. If you do so, you might end up injuring yourself. Plus, you might also cause more damage to the garage gate than repair!

Why do you need the repair?

First, you should note what problems you are facing with your garage gate. Is the door simply not responding? Or is it closing and opening partially? Do you find that the garage opener is running, but not opening? You will find that the repair work for each of these cases is different.

What work does garage gate repair involve?

Light repair works usually involve cleaning, lubricating and tightening the tracks, springs and the loose parts of the system. You should first check if the power supply to the opener is intact. Sometimes, if the power is not reaching the opener for some reason, your garage door will be stuck, and you will be left wondering what went wrong!

What kind of garage opener do you have?

When you are planning to perform some garage door repair, you should first find out what kind of opener you are using. If it is a standard extension garage gate, you can easily carry out the repair works, once you are able to find out what is going wrong with the machine.

However, if your garage door is making use of a torsion spring, you will have to call in a professional to help you with the repair works. The torsion spring door is under tremendous pressure, and thus, one wrong move may even turn out to be fatal for you.

Other garage door repair works

If you are looking for a temporary fix for your garage gate, you can disconnect the opener from the door, by pulling on the red string that you can see on the side of the door. This way you can operate the door manually. However, be careful, because if the problem lies in the spring of the door, it might fall suddenly on you.

Check all the loose hardware to make sure that nothing is out of place. Also check the springs and see if they are hooked on to the right place. If, while carrying out the garage door repair you face any difficulty due to the tension in the springs, try to adjust them by hooking them to the next notch. This will make it easier for you to work.

Finally, never forget that the best way to keep your garage door in good condition is by regularly carrying out maintenance work on your door. This will ensure that you do not have to spend buckets on repair and replacement works.

For information on garage door repair in Arlington, TX click here.

There is an upside and a downside to outsourcing lawn tasks. By ‘outsourcing tasks’ we are referring to the situation where, rather than undertaking the tasks by yourself, you decide to contract them to one of the firms that have lawn care as their core business. That is an increasingly popular way of doing things, as an ever growing number of firms opt to ‘concentrate on their core competencies’ while contracting other ‘distracting tasks’ to firms that specialize in them. Of course, the idea of outsourcing is not open to businesses alone. Individual home owners who can’t find the time to do their own lawn care, and who don’t feel that they should directly employ full-time or even part-time lawn care staff either, are increasingly opting to outsource lawn service care in Cincinnati. The same is the case with non business organizations, that don’t feel they have to concentrate on lawn tasks, whilst possibly ignoring their core tasks on which they should be focusing their energies.

As it turns out, though, there are several advantages and disadvantages to this outsourcing of care of lawn tasks to firms that have such lawn care as their core business.

Starting with the advantages, it turns out, for starters, that chances of getting the care of lawn well done are indeed very high when you task it to competent landscaping and firms. In other words, thanks to the fact that this is what they do on a day to day basis, most of these firms end up becoming very good at it, as they over time develop an idea on which practices are truly effective. Still on the advantages, it emerges that, in most cases, getting care of lawn done by these ‘specialist’ firms may prove to be a more cost-effective way of doing it. That is the case even when it is a personal (home) lawn we are looking at, where keen calculations may show that the sums of money you pay to the lawn care firms are nothing compared to the sums of money you earn in the time you would have cumulatively spent caring for the lawns. Where the alternative is to employ care of lawn staff (as in organizational lawns), you may find the prospect of having your lawns being cared for without having to deal with human resource management issues of the lawn care staff attractive.

But there is a downside to such outsourcing of lawn care to the firms as well. For starters, it may emerge that since the staff at these firms have to care for lawns at many locations, they are unable to give your lawn the personalized attention it could get from your (or from your own dedicated care of lawn staff). To them, yours could be ‘just another lawn’ among the many they have to care for. Further, if you are a gardening enthusiast, you may find that tasking lawn care to these firms would amount to ‘giving away the fun,’ which could very possibly beat the whole point of having a lawn. There are also cases where the rates charged by the care of lawn firms turns out to be too high, even compared to what you would have spent on part-time (dedicated) care of lawn staff.

You only need to type “family photography” into google to see that there are literally hundreds of family photographers to choose from.

Here are some of the things you should be thinking about when planning your family photo shoot:

  1. Studio or Outdoor – Do you like studio photography or do you prefer natural surroundings? Whether you live a city or in the country, you will have access to beautiful outside spaces, which make great locations for family photo shoots.
  2. Style – Do you like a traditional or contemporary style? Look at examples on photographer’s websites and shortlist the names whose work you like.
  3. Budget – What is your budget? Assume you will like the photos and will naturally want to have some (or all) of them to keep. Compare prices of photographers that you like.
  4. Finished Products – What do you want to have at the end of the shoot – a single, large framed print on the wall, a variety of framed prints (storyboard), the digital images to share with family and friends?

Once you have decided on the above, you can search more specifically online (for example, searching specifically for studio photographers or contemporary photographers). Look at photographers websites to see if you like their work and to confirm whether they suit your budget and product requirements. Also ask your friends – word of mouth is a great way to get a recommended LA family photographer.

Once you have a shortlist of portrait photographers, get in touch to confirm any outstanding questions that you have. Some points to bear in mind and ask for clarification are:

  • Session Fees – be aware that very low or free session fees could mean higher product prices
  • Product Prices – are these available on the website? If not, clarify. Be wary of “prices start from £x”. It might be a good idea to think about what you will likely want and check that price specifically, for example, a 20x16inch frame.
  • Digital images – if these are available, does that include printing rights, are the images high resolution?
  • Availability – some portrait photographers may be booked in advance, so have some dates in mind
  • Clothing – ask your photographer if they have any advice on what you should wear for the shoot. I usually advise comfort, something that you like, plain rather than patterned, cute accessories for children such as hats and being aware that bold logos and fashion fads will date more quickly.
  • Products – clarify how long it takes for products to be ready, particularly if you have a deadline such as a birthday present in mind.
  • Specifics – if you have any other questions on your mind, just ask for advice. For example, sometimes I am asked if the family dog can be involved or I am told that one child in particular is very camera shy. Any information like that is useful.

Are you passionate about your hobby of bird watching then you should be happy to know that you just don’t need to put much effort, money and time to pursue this passion. The basics one require in order to have an enjoyable bird watching session is the company of fellow birders, a notebook and pen and of course a dependable set of spotting scopes. The Swarovski Spotting scopes are the most trusted devices that can really make bird watching, hunting or any expedition of exploring nature a delightful pastime to indulge in.

The Swarovski spotting scopes reviews reveal that they offer the enhanced power to view your target object more vividly with the minutest of detailing. Hence, clarity is the keyword that makes you switch to spotting scopes from Swarovski. If you are upgrading to these spotting scopes then you just be sure to move to a higher level of viewing clarity. That’s make it different from any other binocular pair available in the market.

The spotting scopes definitely comes with a skilled grade that helps one to center on the subject considerably with more clarity. They come with 25-60 power magnification and hence, although you get to pay a much higher price than its counterparts but still you simply end up being worth it.

The Swarovski Spotting scopes sustain the rigors of travel, climate, outdoor pursuits, mountaineering, hunting and other tough activities very easily and effectively. The scopes stand up to far too much than what is actually made to experience. The Swarovski scopes are waterproof and they come with a lifetime guarantee and these yet make them an effective choice indeed. Another great attribute of the scopes being their lightweight and its build up. That is another reason why they are so suitable for the rugged terrains.

The three most familiar types of spotting scopes include shoulder-mounted, angled and straight-through type. All of them can be fitted well on a camera and will make your experience of terrestrial viewing much more easier. If you have tall built then the angled one is more suitable as they come with some special configurations to suit well to a tall person and even help in observing a target for longer time. These scopes bear eyepieces that can be mounted at a position lying at 45 degree angle. Even if you need to have a wide view from a higher elevation, they are the right choices as there won’t be any hassle to mount on a taller tripod. That is really advantageous.

However, there are shoulder-mounted scopes which can be well mounted on one’s shoulders. They are great choices as they are made in a way that they can sustain the strength and stability of a tripod mount. One need to put any separate set up or stand for setting the scopes. Hence, they can be carried easily from one place to another.

The straight through scopes enables one to look straight through them just by holding them to the eye and the scope lies in straight line with the eye of the user. They are useful choices if one needs to look around through the window of the car while driving. They are perfect selections for travellers on the move as the lightweight of the device offer ease in carrying them just anywhere. So get some more Swarovski spotting scopes reviews from other trustworthy sources and select the model that suits your needs the best.

What is Search Engine Optimization (SEO)?

Search engine optimization (SEO) is a host of techniques, approaches and strategies to prepare your website to be found by major search engines. It is often compared to alchemy. Everyone knows what SEO experts do, but very few know how they do it. In fact, many SEO gurus fiercely disagree on the how part. Many tactics are available, but SEO is not a cheap endeavor, so one has to be careful when allocating valuable advertising dollars to it.

  • First, you have to be clear on what you are trying to accomplish on the business side-focus, focus, focus!
  • Second, you have to reign in your zeal and prepare yourself for a grueling multi-month commitment that will require time, discipline, and money-be ready to spend time in the trenches.
  • Finally, you have to decide which tools and techniques will produce the best return on investment (ROI). If you spread your resources too thin, you will fail.

If you’re looking to get yourself on the first page of Google’s search results immediately, this SEO guide isn’t for you. Don’t believe people who claim they can get you on the first page overnight in an ethical way. Even if you manage to cheat the system for a short time, Google’s wrath will land upon you swiftly and never go away. If you are serious about SEO, prepare yourself for the long haul and do it right-your patience and diligence will pay off. There is truly nothing complex about SEO. It rests on three principles:

  1. Valuable, relevant, unique, timely content will rank well on search engines.
  2. The content must be machine-readable in order to be found.
  3. SEO work takes time to produce results.

Valuable Content

Let’s start with valuable content. Before you even mention the term “SEO,” ask yourself, what do I have to offer the world, why is it unique, and why would anybody want it? Do you have a digital strategy covering all your digital communications channels? Remember that you are competing with millions of other websites. Theoretically, you could spend lots of time on SEO and get to that coveted first page just to learn that customers don’t find your content, products, or services appealing. Conversely, don’t give up too fast. Many business owners that have great products and services never get through to their audiences because they don’t bother with SEO. The axiom “If you build it, they will come” stands eternally false on Google. The onus is on you, and if you don’t make a compelling case to Google, it will ignore you unless you are the only one in the universe offering that superhot product (e.g., you have a monopoly). So, produce content that stands out. Make sure you provide value. Sometimes it is a sacrifice. You may choose to share valuable information that your competitors may use against you. You may choose to take unique perspectives that may incite a debate or even draw criticism. Be yourself, be unique, and be interesting-you need to give in order to get. Provide more than a sales pitch. Do a cost-benefit analysis that includes the value of brand recognition. Remember that it takes time to see results, usually one to two months, sometimes longer. Your ultimate goal is to find your competitive niche and establish yourself as an authority in your area of expertise so you can influence buying patterns. People will remember you and come to you when the need arises. With respect to content, make sure everything you write is well structured, clean, and free of factual and grammatical errors. Write using plain language. There are multiple resources on this. It is generally recommended that website content be written at the grade six reading level. Sometimes it may not be possible for all industries, but do your best. Another helpful metric is the Flesch-Kincaid readability index. It’s recommended to keep it above 60 (you can use this free tool). Be friendly, approachable, and lighthearted. Use humor, but be careful not to offend and cross boundaries. Always keep your audience in mind. Make sure the most important information is at the top of the page so it can be easily located. Web users don’t read; they skim. Use headings and bulleted lists. Make information digestible, and avoid jargon, clichés, and colloquialisms as much as possible. Make sure that your navigation structure is task oriented and user friendly. Your user experience must always take people through the happy path.

Help Google Find You

You have valuable content, and now you’re ready to move on to the next step-showing search engines and humans how to find it. In this SEO guide, we focus on Google, since it has the biggest search market share, but this is equally applicable to other search engines. It’s probably safe to say that if you rank well on Google, you will rank well on other search engines. There are numerous SEO techniques, but we prefer to focus on a few that have been tested and proven in action:

  1. Organically maximize the number of inbound links from websites with high domain and page authority.
  2. Make your pages machine-readable by applying consistent on-page optimization for your key pages.

Building Inbound Links

This technique causes lots of confusion and debate in SEO circles but for no valid reason. It’s very straightforward and is based on the following assumption-counting quality links pointing back to your website is the most effective way for Google to determine the value of your website. Backlinks are very much like Facebook “Likes”-a vote of social confidence. Google’s logic here is utterly simple-if reputable and relevant websites link to you, your content must be valuable. One important caveat here is that the link building must be organic. If you have a very rapid increase in backlinks over a short period of time, Google may perceive this as spam, even if your efforts are legitimate. Spread your efforts over a few months. There is nothing wrong with doing link exchanges with your industry peers. Just make sure you avoid link farms and spammy techniques.

  1. Spammy comments. Don’t post a comment on someone’s website just to add your link. Comment with a link only if what you have to say is relevant to the conversation and the link can be truly helpful to the audience.
  2. Avoid link farms. These are sites purely created for link building purposes. Adding your website to relevant web directories and local listings is fine, but make sure you only work with reputable websites. Our benchmark is DA 50.

Earned and Unearned Links

Earned links are the cream of the crop in the SEO world and will generate more SEO juice (ranking power) than any other medium. An earned link is simply a link created by a third party without your involvement or persuasion. Google has complex algorithms to figure out which links are earned. In our experience, high-quality earned links are challenging to get, but that’s the gold standard. The next best thing to earned links is high-quality unearned links, which are placed on web directories, articles, blog posts, and other shared media resources. It’s absolutely essential that the primary purpose of the backlinks you add to your posts is to provide supplementary content that helps readers delve deeper into your content and access various thematically related components. Link quality is very important in the process. Link quality is influenced by two factors:

  1. Reputation of the link host (domain)-the website where your link resides.
  2. Link text (anchor) relevance.

Google has its own proprietary method for determining the reputation of a domain. It uses a 1 to 10 scale to determine a website’s rank. We rely on the domain authority (DA) metric developed by Moz as it is more granular. It marks all websites on a 100-point, logarithmic scale (the higher you climb, the harder it gets). We use the Mozbar Chrome plugin to determine DA for our sites. The metric’s value can change over time, so make sure you check it right when you need it. With respect to SEO, we prefer not to place links on any website that has a domain authority below 50. We believe this is where cost and benefit intersect. This certainly poses some challenges and makes our SEO work more expensive; however, it gives our clients peace of mind and ensures their links bring in high-quality SEO juice (ranking power). In the SEO world, quality always trumps quantity. You will have to make your own determination on what you consider a reputable website, as this surely will affect your SEO costs, but we recommend that you not use anything with a DA below your own, and we recommend anything you use be at least above 25 (especially if you pay for it). Be very selective of where you post your links. If the host website has been penalized by Google for questionable SEO tactics, this may affect you. Another important consideration is the anchor composition. An anchor is a text link that links back to your web page. It is extremely important that the link text is in sync with the keyword and meta data on your landing page. That’s how Google determines link relevance. For example, a link named “all about hamsters” pointing to a web page about “disco music” will surely not rank well in organic search results.

How do you get high-quality inbound links from reputable websites?

Content marketing

Content is truly king and even more so with the recent Google Hummingbird algorithm revolution. Google’s ingenuity became even more evident in the simplicity of the approach-provide valuable, engaging, timely content and you will rank well. Just a few years ago, Google could not afford the luxury of humanizing content analysis due to the lack of computing power, but with the advance of technology and the decrease in hardware prices, Google can now afford to analyze content deeper and build logical, intelligent connections between various web elements. Gone are the days of keyword stuffing. Content marketing is simply an ongoing effort to promote and syndicate your content via various publishing channels. Of course, the content-value and industry-relevance principles apply here more than ever. One way to promote your content is by publishing articles, blog posts, and news releases on relevant websites. Some are free, and some are paid. We have had great experience with PR Web, MyPRGenie, Social Media Today, and Ezine Articles, all of which have stellar DAs. If you manage to make it on these sites, the SEO-juice quality is truly supreme.

Another way to do this is via social media. This is more of a challenge because you will have to build a sizable following on multiple social media channels; however, it has huge marketing benefits well beyond just SEO. It is not clear how much SEO juice you will receive from social media though. Google has been shifting its emphasis to Google+, and now even that is in flux. We left social media out of this SEO guide because we believe it stands on its own and should not be used primarily as an SEO tool.

Free and paid directories

Placing your listings on web directories should be used to help local clients find your business on the web, not to advance your SEO agenda. These directories are usually organized geographically, by sector and by theme. Make sure you list your business correctly. We prefer to work with relevant directories that have a DA above 50. With most quality directories, you may have to wait for months. There is a simple reason for this: competition. Everyone else wants to be there for free. Some directories provide the option to pay for an expedited review process. When we say the word “pay,” we don’t mean paying for placement; we mean paying for a quick review, which is usually two to three business days. Your listing still might be rejected after you pay. Avoid directories that guarantee your placement for a fee. We also highly recommend you focus on the directories specializing in your industry first, as Google will assign these links a higher value. Paid directories range anywhere from $25 to $300 per year. Most offer an annual and a permanent option, with the permanent option being significantly more expensive. Some offer placing several deep links in addition to your main domain.

On-page Optimization

SEO is not a science but rather a commitment to certain principles. It’s not the complexity of these principles that makes consistent SEO challenging but rather relentless discipline and a commitment to applying them. For one of our projects- a real estate website -just by properly optimizing key pages, we were able to see a 40% increase across key metrics month-to-month and a 14% increase in year-to-year visits, page views, and time on page. Our regional geometrics also improved by 24%. You should follow these principles relentlessly:

1. Try to focus on one relevant keyword (phrase) per page. It must be unique on your website-don’t reuse the same keyword in several places.

The keyword you choose for the page must be found in the following areas:

  • Page title and meta title (some systems generate the meta title automatically based on the page title). Ensure your page title is always Heading 1.
  • Headings.
  • URL.
  • Content (at least three times, with the first paragraph being the most important).
  • Meta description. The meta description should be well written and capture your audience’s attention-it will show up as a search-result snippet and help to convert casual browsers into visitors.
  • Image file name (it’s recommended you use at least one image).
  • Image alternative description. Just remember that the primary purpose of the ALT attribute is to describe the image to make it more accessible.

2. Use internal links and links to relevant sources, but avoid too many. We consider three of each optimal per 500 words.

3. Your copy should contain at least 300 words.

4. The title should be limited to 70 characters.

5. The meta description should be limited to 156 characters.

6. The copy should be written in plain language-the Flesch Reading Ease score should be above 60 if possible.

7. Use static URL.

Conclusion

There are many more SEO techniques available, but we highlighted the ones we believe provide the best return on investment. Ultimately, you will have to decide for yourself what SEO work is manageable for you in the long run. Don’t turn SEO into your primary activity. Remember that your primary goal is to focus on what you do best-your business. Good business is the foundation of good SEO. Finally, we would be happy to take a look at your website and provide free SEO review and high level recommendations.

For information on SEO in Cambridge click here.

Many businesses which are hoping to increase their online presence are hiring an SEO company or using SEO services well to gain every single benefit while achieving their goals.

Although attempting to learn SEO yourself is a good idea as well as a tempting one, there are high chances you might implement SEO techniques wrongly because they need months and years of experience.

“On the other hand, you can’t let your website in a standby zone yielding no business and income.”

The only possible answer one can find is outsourcing a team of SEO experts with the skills and required experience to bring in the best results at affordable rates.

The world wide web market has undoubtedly got a boom in online selling and buying, blogging, promotion/marketing, etc. and the race is getting higher with time to be on Google’s first page.

Moreover, it is one of the earnest desire of any business person to see his/her website at the top among the competitors of the same business vertical.

However, if these reasons are not enough to understand the need for SEO in your online product, then following SEO advantages surely makes it clear Why Hire an SEO Company Or SEO Services For Online Business?

TOP Reasons Why SEO Hamilton Is Important For Your Online Business
What is seen is sold! We have been hearing this for a long time. This five words phrase adequately describes the nature of the online business or the web-tech Thanos sized market.

Any SEO company or SEO service provider has one rule, “optimize the site in a way that it clears all the Google norms, let the people come and pay a visit automatically.”

Now, if your website is designed qualitatively and present the products or the services around the market prize quantitatively, your chances of becoming a brand increases.

But, all this happens if your website is seen by the consumer or customer in a better way. And it is possible if your Search engine rank escalates in a set pattern.

BPS IT Services in India is one such SEO company who is currently focussing on increasing the ranks of websites from scratch because we take SEO services seriously due to its five significant advantages.

Better traffic, better result: With WordPress, it has become easy to develop a well-designed website; however, if the site is not getting traffic, then it is of no use. A right kind of traffic brings big-time sells where organic should be the only priority. If SEO is done correctly, you stand a chance to be in your targeted audience’s search result.

Free keyword audit reports: Every single thing on Google has some rank! The important part is picking out those things according to your business niche that gives a daily chance of being in the search results. An SEO company or freelance SEO service providers work on those things which we call keywords. They use a certain amount of keywords in the landing pages, web pages, URLs, etc. and increase the traffic.

Working on keywords and generating organic traffic on your website go hand in hand, their accountability on each other is as same as the winds move the clouds in the atmosphere!

Therefore, freelance expert or a well-established SEO company providing SEO services always follow the latest SEO tips and tricks to keep a website in touch of organic traffic.

Content is a game changer: Many times, SEO manager or an executive might not know which keywords have better value? What can rank well? Which keyword is audiences favorite search query? But, a good content writer does have the ability to work on each kind of popular and LSI SEO keywords to make content rich in information while keeping one eye on the ranking factors.

Nowadays, it is difficult to get a better writer, and if you have an SEO company by your side, then it only looks like a solution to each and every problem.

Saves time: If you hire an SEO company, then you have the chance and time to work on the quality of your business products happily. Also, you get the opportunity to learn more about online promotion and digital marketing with the experts of SEO services.

Finally, legitimacy is the final perspective: A client gets the chance to meet all kinds of digital marketing companies influencing the market via SEO. But, it is crucial to understand that a company who use aggressive SEO technique and illegitimate SEO tips and tricks might give you results in weeks or a few months.

But, if the process is caught by Google and traffic suddenly dips down, then there one excuse, “It happened due to changes in Google’s algorithm” will be loudly hearable to your ears. Don’t fall for a bad company.

Working on SEO need patience and time, thus learning and implementing it yourself can be the biggest challenge in your life.

Furthermore, if you have the budget to hire SEO company, then you should go for it as organic traffic generation, keyword auditing, content writing and following logical SEO process, all are the SEO services which must be implemented at the same time and in a vast manner.

As soon as the weather turns warm, children start to get restless. With school out in many parts of the county, children find themselves with a lot of time on their hands, which leads to boredom. Bored kids tend to badger their parents, tease their siblings, and get into a lot of trouble.

That is why smart parents throughout the country are turning to backyard inflatable water slides to keep their children busy during the hot months of summer. During the very hot hours of the afternoon, many children find the heat too oppressive to allow them to play outdoors. Unless you are fortunate enough to have a swimming pool, you know the feeling of having a house filled with bored and restless kids throughout the summer afternoons.

Inflatable water slides keep children busy for hours upon hours, day after hot day. Kids can play on these blow up slides for three to six hours straight, taking short breaks to come into the house to grab some food. The children get good exercise with these slides, as they have to keep climbing back up to the top once they have slid down the slide, and that allows them to release endorphins and feel good about their summer vacation.

Inflatable water slides are also an ideal venue for carnivals and birthday parties for children aged two to twenty. Having one of these inflatable slides in your yard will also serve to make your child one of the most popular kids in the neighborhood! Kids enjoy hanging out in the pools at the bottom of the slide and spraying each other with the water cannons attached to to the edge of the water slide. Click here for information on water slide rental in Miami.

At a recent birthday party for over twenty girls, one of the guests’ parents pulled out his phone in the middle of the party and then ordered the exact same slide for his daughter, when he saw how much fun this water slide can bring a group of children! Parents have calculated that the cost of an inflatable water slide is similar to the cost of visiting a water park two or three times, and the slide should last you for multiple seasons! And of course you have the benefit of having all of the fun taking place right in your backyard, so there is no need to travel far to get to the fun activity!

Most inflatable water slides come with an air pump which will pump air into the contraption for hours on end. The pump does make a little noise, however it is necessary for the stability of the water slide. Once the slide has deflated, the water will automatically drain out and give the grass on your lawn a good watering.

It is essential that you be sure to thoroughly dry off your inflatable water slide before you store it away. Otherwise, if some of the slide is damp, mold will begin to grow on it, which will ultimately destroy it. The best way to be sure that the slide is completely dry is to leave it blown up after the water has drained in the sun for several days. During this process your kids can even jump on the slide while it is dry and continue to have a good time!

Van leasing is quite a popular way of financing a vehicle. Not only is this a very easy and convenient way to get a van, but there are numerous other benefits also associated with leasing a van. Moreover, if you keep in mind a few things while leasing a van, you will be able to get the right van at the right price.

Benefits

More and more people are opting to go for van contract hire because there are many benefits that come along with it.

* Required to pay monthly rental charges which are way lower than what you would be paying had you bought a car.
* There is no need to pay large cash payment at the start of the leasing period.
* There is no depreciation risk.
* Servicing cost can be included in your monthly rental charges thus making it easier for you to maintain the car.
* You can always opt for a new model at the end of your lease period. This way you will always be driving the latest model.
* You just need to pay the road tax for the duration of the contract.
* Businesses that are opting for van leasing can get 100% tax benefits.

Things To Keep In Mind

It is obvious that leasing a van has quite a few benefits. However, when you are looking to lease a van there are few things that you should keep in mind. When you are shopping for cheap van lease make sure that you compare several quotes. So what exactly should you be looking for in the quotes and the contract?

When you are comparing the various contracts, make sure that you pay special attention to the vehicle’s description. For instance, if you are opting for Ford van leasing, make sure that the quotes that you are comparing are for the same model with similar features.

One thing that you should give careful attention to is the payment profiles in the various quotes. Usually the leasing companies require you to give a 3-month rental deposit and then sign a 2 year contract. For a 3 year contract you will be paying 35 monthly rental charges.

Some companies try to fool customers by charging a higher initial deposit and lower monthly payments. However, the fact is that they might be showing lower monthly charges but the overall cost comes out to be the same as those who are charging lower initial payment and higher monthly charges. So you should compare the overall cost and not just the monthly cost.

The quotes that you are comparing should include road fund license. If the contract does not include it, you should check out whether the leasing company is trying to show a lower cost for van leasing.

If the contract includes maintenance charges, make sure that you know what is included in it and what is not.

Before signing the contract, know if you can change the contract as your needs change. If a contract is not flexible enough, maybe you should not go for it.

Always find out if you could purchase the vehicle at the end of the contract. Many people do that because they have been driving the vehicle for so long and they know that it is in a good working condition.

Finally, always read the contract thoroughly before signing it. This prevents misunderstandings later on.
Van leasing is quite a popular way of financing a vehicle. Not only is this a very easy and convenient way to get a van, but there are numerous other benefits also associated with leasing a van. Moreover, if you keep in mind a few things while leasing a van, you will be able to get the right van at the right price.

Benefits

More and more people are opting to go for van contract hire because there are many benefits that come along with it.

* Required to pay monthly rental charges which are way lower than what you would be paying had you bought a car.
* There is no need to pay large cash payment at the start of the leasing period.
* There is no depreciation risk.
* Servicing cost can be included in your monthly rental charges thus making it easier for you to maintain the car.
* You can always opt for a new model at the end of your lease period. This way you will always be driving the latest model.
* You just need to pay the road tax for the duration of the contract.
* Businesses that are opting for van leasing can get 100% tax benefits.

Things To Keep In Mind

It is obvious that leasing a van has quite a few benefits. However, when you are looking to lease a van there are few things that you should keep in mind. When you are shopping for cheap van leasing make sure that you compare several quotes. So what exactly should you be looking for in the quotes and the contract?

When you are comparing the various contracts, make sure that you pay special attention to the vehicle’s description. For instance, if you are opting for Ford van leasing, make sure that the quotes that you are comparing are for the same model with similar features.

One thing that you should give careful attention to is the payment profiles in the various quotes. Usually the leasing companies require you to give a 3-month rental deposit and then sign a 2 year contract. For a 3 year contract you will be paying 35 monthly rental charges.

Some companies try to fool customers by charging a higher initial deposit and lower monthly payments. However, the fact is that they might be showing lower monthly charges but the overall cost comes out to be the same as those who are charging lower initial payment and higher monthly charges. So you should compare the overall cost and not just the monthly cost.

The quotes that you are comparing should include road fund license. If the contract does not include it, you should check out whether the leasing company is trying to show a lower cost for van leasing.

If the contract includes maintenance charges, make sure that you know what is included in it and what is not.

Before signing the contract, know if you can change the contract as your needs change. If a contract is not flexible enough, maybe you should not go for it.

Always find out if you could purchase the vehicle at the end of the contract. Many people do that because they have been driving the vehicle for so long and they know that it is in a good working condition.

Finally, always read the contract thoroughly before signing it. This prevents misunderstandings later on.

Myth 1 – Teeth Whitening ruins your tooth enamel

Not generally true! Professional Teeth Whitening product suppliers mostly use Hydrogen Peroxide or Carbamide Peroxide as the active ingredients in their tooth whitener gels. The chemical Hydrogen Peroxide (HO) is a bleaching agent which converts into water (HO) and releases an Oxygen molecule (O) in the process of the chemical reaction. Both Water and Oxygen are common, safe components of our everyday lives.

The Oxygen particles penetrate the rough surface of your tooth (even though they appear smooth, they are microscopically rough, rod like crystal structures) and dislodge staining particles. I like to explain this by imagining the TV commercials which show how a clothes washing powder with oxygen lifts stains from your clothing.

The “bleach” Hydrogen Peroxide is not the same as household bleach containing ammonia, or other low-end, acid based tooth whitening products, and can be swallowed, within limits. In fact our own bodies produce Hydrogen Peroxide naturally!

Acidic products can remove enamel from your teeth. Look for teeth whitening products using Hydrogen Peroxide which is pH balanced, meaning they have no, or low acidity levels. Putting acidity into perspective, you should be aware that everyday Orange Juice is shown in lab studies to soften (and potentially erode) tooth enamel by many times more than a professional hydrogen peroxide based tooth whitening gel could, if used correctly.

Myth 2 – Teeth Whitening is not Safe

Not true! Cosmetic Teeth Bleaching with Hydrogen Peroxide has been in use for 100 years. Most recognized dental bodies worldwide endorse tooth bleaching as a generally safe practice, when simple safety steps are followed. Any professional supplier of teeth whitening products will include adequate instructions for the safe use of their product.

Safety vs Risk with tooth whitening is generally centred on 2 main issues: Exposure of the gel to the gums and soft tissue of the mouth or lips, and tooth sensitivity. Both can be minimized by using professional products and minimizing the amount of time the bleaching gel is exposed to the gums or teeth.

As with any cosmetic procedure, there are potential risks. Thankfully with professional teeth whitening any side effects experienced are temporary and are not permanent. As with most cosmetic procedures, you may have to endure some discomfort to look better. Sometimes I call this “Vain Pain”.

Myth 3 – All whitening Gel is the same

Not true! Of the two major professional gel options, there is Carbamide Peroxide and Hydrogen Peroxide. Both produce the same active ingredient Hydrogen Peroxide, but Carbamide Peroxide acts SLOWER on the teeth and is recommended for use only with an Accelerator Light (I will talk about that later) or for overnight use. Carbamide Peroxide concentrations contains roughly 1/3 of the active ingredient, Hydrogen Peroxide. As an example, 35% Carbamide Peroxide is roughly equal to 12% Hydrogen Peroxide.

Because Hydrogen Peroxide is an unstable chemical which reacts immediately, it is more expensive to produce. Many vendors offer only Carbamide Peroxide based products as a result. Stabilized Hydrogen Peroxide, while the most difficult and expensive to produce, reacts immediately on contact with the teeth and is best suited for short duration tooth whitening treatments without an accelerator light.

Myth 4 – Teeth Whitening Accelerator Lights don’t work

Not generally true! Except in some cases. There are businesses who sell only take home teeth whitening kits, and some Dentists, who say that the LED Lights and other accelerator lights are just a gimmick and don’t work.

There have been many studies conducted which show that the use of a professional accelerator light does indeed accelerate the oxidization (the release of oxygen and chemical bleaching reaction) of tooth whitener gel. This is especially true with Carbamide Peroxide based whitening gels which react much slower chemically.

Ask yourself, how many Dentists and Cosmetic Dentistry businesses offer an “in-office”, “chairside”, “instant whitening” or “Power Whitening” treatment? Many of them! Now why would they offer this treatment if the accelerator lights did not work? From my own professional experience, there is no doubt that the professional quality Blue LED Accelerator lights enable a faster tooth whitening result when using Carbamide Peroxide gel. In our own studies and observations having worked with thousands of clients and compared the results with the same gel, over the same time period, with and without the LED Accelerator Lamp, we are sure there is a noticeable improvement with the light under these conditions.

But, not all Accelerator Lights are the same. Some Dentists use older technology lamps such as Plasma, UV and other technologies. These technologies function at a light spectrum which is known to cause heating or burning of the skin tissue and heating of the tooth surface to release the oxygen in the gel, unfortunately that can also mean UV damage to your mouth, gums and lips. There are also mini handheld LED Lights you often see in TV Commercials – these are only toys and do not have enough power to have any effect.

Another case of where an accelerator light doesn’t work well is if the provider uses a mouth tray to hold the gel against the teeth, and this tray is coloured, is a “Silicone Impression” tray, or is a Pre-Filled Foam tray. These types of mouthguard trays do not allow the light frequency to pass through them and there are no accelerated bleaching effects as a result.

Modern, professional teeth whitening accelerator lamps all use LED light in the blue light spectrum, at a specific frequency which excites the oxygen release from the chemical, and accelerates the tooth whitening process. They are often known as “Cool LED” or “cold” light accelerators because they do not heat the teeth or surrounding tissue. As a result, they are perfectly safe, and the technology is FDA Apparoved.

Myth 5 – You need to go to a Dentist to get professional whitening results

Not true! Today, you can buy in Australia, professional strength tooth whitening products which you can use at home or as a service with a professional accelerator light and assistance – and not just from the Dentist.

Dentists are exclusively allowed to use the VERY STRONG bleaching gels, over 16% Hydrogen Peroxide, and up to 35% Hydrogen Peroxide. At these strengths of whitening gel, the real risks are tooth sensitivity and gum trauma. Dentists therefore use a special gum barrier which they apply to your gums prior to applying the strong gels. A Dentist will usually get a better whitening result in the same amount of time as a non-dental treatment, but there are costs to consider, both financially and in increased tooth sensitivity when using the stronger Dentist-only treatments.

For many years the Dentist’s had the cosmetic teeth whitening market monopolized because professional teeth whitening technology was too expensive for anyone else. Today, the price and availability of professional tooth whitening products means you have many more choices and options.

Myth 6 – Teeth Bleaching Gels from anywhere other than USA, Australia or UK are unsafe

Not true! First of all, in this modern world, you may not even know it but products appearing to be manufactured by a good American or Australian brand are most likely actually manufactured in China. This is true with all types of products and technology worldwide, due to simple economics.

There are many brands of teeth whitening products available in the market. You don’t need to be concerned where they were manufactured, because it makes NO DIFFERENCE. The active chemical, Hydrogen Peroxide is the same the world over. Because Hydrogen Peroxide is also used as a disinfectant, bacteria can’t live in this chemical and it will always be safe (ie; germ and bacteria free) to put Hydrogen Peroxide based gel into your mouth regardless of where it came from or how it was manufactured.

If the Hydrogen Peroxide gel is past its use by date or chemically expired, you will know right away, because the gel turns a milky white colour which shows that it is already oxidized and will no longer be effective at whitening your teeth, it won’t cause any harm.

Myth 7 – You need customized Mouthguard trays to get best whitening results

Not true! While Dentists offer custom mouth trays which costs a lot of money, there are also many home whitening kits providing the boil-n-bite thermoshrinking mouthguards which will work equally as well. The totally custom trays may be a little more comfortable to wear, but they need to be, because in general, a Dentist’s at-home teeth whitening kits require you to have the tray in your mouth for long periods of time, over weeks of use. There are non-dentist products which only require short time duration usage, so it doesn’t matter as much if the mouthguard is less comfortable.

The other problem with mouthguards which are too form-fitted is that the gap between the teeth and the surface of the mouthguard is so small, that only the thinnest layer of whitening gel can fit between. The problem with this is less chemical = less whitening result, so you need to use the mouthguard and gel more frequently, over longer periods of time to get a good result.

Myth 8 – All teeth are the same and whitening results should be like the “Hollywood” smile

Unfortunately, some people have unrealistic expectations and can be disappointed with their teeth whitening results. This is not because professional teeth whitening products don’t work, because they ALWAYS WORK to some degree. It’s because they fail to understand that each person’s teeth are unique in mineral composition, which means that tooth bleaching will produce a different result for each person. If your teeth are genetically more yellow than someone else, your results will not be as white, no matter who’s product you use, how many times you try to whiten your teeth, or what the strength of the gel is. And some people have deep staining from antibiotics, tetracycline etc. which can’t be easily removed and may never be fully removed. Also, there are people with genetically grey or blue tinted teeth for which Hydrogen Peroxide bleaching does not work as well as yellow or brown colour tints.

People see the Hollywood Stars on TV and in Movies and believe they can get their teeth bleached to look like the movie stars. Unfortunately, that is not possible. Chemical Teeth Whitening has its limits of effectiveness and will not produce the pure white colour (for most people) you see on Movie Stars. Does that mean that movie stars are just genetically lucky? No, it means that movie stars have often paid many thousands of dollars for Porcelain Veneers to straighten their teeth and make them pure white. Of course you have this option too, if you have the money, but a tooth whitening with Hydrogen Peroxide generally makes a noticeable difference in whiteness and brightness of natural teeth, at a much lower cost than Veneers.

Myth 9 – If I have Caps, Crowns, Veneers or Dentures so I can’t whiten my teeth

Not true! While Hydrogen Peroxide only whitens natural teeth, it also cleans all surfaces, including man-made surfaces of caps, crowns, veneers and dentures. Some dentists say that hydrogen peroxide can weaken the bond of some of these artificial substances, or attack the metal components, but you should check with your Dentist about your specific case before whitening your natural teeth if you are concerned.

It is always better to whiten your natural teeth FIRST if you are going to be getting any caps, crowns etc. fitted. This is because the dentist can then match the colour of the artificial substance to your now whiter, natural teeth, giving an overall whiter smile.

Common Questions and Answers about Teeth Whitening:

Does Whitening Toothpaste work?

The problem here is that there is not a strong enough concentration of any chemical, and it is not concentrated on your teeth long enough to make ANY noticeable difference to the whiteness of your teeth. The only real “whiteness” if you can call it that, which is created by toothpaste is actually the abrasive action of the toothbrush or paste against your tooth enamel. This scratching DOES wear down tooth enamel and also removes large chunks of staining material on the tooth surface, but not the tiny staining particles which make teeth look more yellow. This is the same thing with “Tooth Polishes” which only act like a fine sandpaper to remove tooth enamel while brushing and will cause increased tooth sensitivity with prolonged use tooth enamel thins.

As with the Risk vs Reward argument, while there is significant damage caused to tooth enamel from tooth brushing over time, on balance this is better than the consequences of not cleaning your teeth.

Don’t be fooled by those expensive “whitening toothpastes” – they do not make a noticeable difference to the whiteness of your teeth, they are abrasively removing enamel from your teeth and you’re better off spending your money on something that does work.

Who is suitable for Teeth Whitening?

The generally recommended rules to define people who are suitable for teeth whitening are:

  • Over 16 years of age (due to potential development of the teeth prior to this age, parental consent may be required)
  • Not Pregnant or Lactating (this is an additional safety measure to protect babies, although you would not generally be able to swallow enough Hydrogen Peroxide from a normal teeth whitening treatment to harm your baby)
  • No known allergies to Hydrogen Peroxide. If you have ever developed skin irritation when bleaching your hair with Hydrogen Peroxide, you may be allergic. But if you don’t know you’re allergic, it will become evident in the first few minutes of a teeth whitening treatment, and you can simply stop the treatment. Any side effects, no matter how discomforting will disappear in a few days with no permanent damage.

Aside from these conditions, teeth whitening is not advisable for people with Dental Braces, people with gum disease, open cavities, leaking fillings, recent oral surgery, or other dental conditions. If in doubt, I recommend you visit your Dentist prior to using a professional strength teeth whitening product.

People with grey or blue tint colour to their natural teeth may also not benefit as greatly from teeth whitening using Hydrogen Peroxide, as people with yellow or brown tint colour.

If you have Gingivitis or Periodontal disease, any Hydrogen Peroxide bleach on your gum line will be painful and may produce a small amount of bleeding at the gum line. As a result, I don’t recommend whitening your teeth until these issues are under control with your Dentist. What is interesting however, is that reports have shown that Hydrogen Peroxide can kill the bacteria which causes Gingivitis, possibly preventing further damage.

What are the Risks with Teeth Whitening?

Whitening treatments are generally safe, however, some of the potential complications of these treatments include:

GUM IRRITATION: Whitening gel that comes in contact with gum tissue during the treatment may cause inflammation and/or blanching or whitening of the gums, gum line or inside lips. This is due to inadvertent exposure of small areas of those tissues to the whitening gel. The inflammation and/or whitening of gums is transient, meaning it does not last, and any colour change of the gum tissue will reverse within two hours, usually within 10-30 minutes. Persons with a history of mouth ulcers may develop temporary mouth ulcers which usually disappear within a few days after treatment.

TOOTH SENSITIVITY: Although more common with the in-Office Dentist Treatments using very strong bleaching gels, some people can experience some tooth sensitivity for a period after the whitening treatment. People with existing sensitivity, recently cracked teeth, micro-cracks, open cavities, leaking fillings, or other dental conditions that cause sensitivity may find that those conditions increase or prolong tooth sensitivity after a cosmetic teeth whitening treatment.

SPOTS OR STREAKS: Some people may develop white spots or streaks on their teeth due to calcium deposits that naturally occur in teeth. These usually diminish within 24 hours.

RELAPSE: After a cosmetic teeth whitening treatment, it is natural for teeth colour to regress somewhat over time. This is natural and should be very gradual, but it can be accelerated by exposing your teeth to various staining agents, such as coffee, tea, tobacco, red wine, etc. You should not eat or drink anything except water during the first 60 minutes after a teeth whitening treatment, and avoid tooth staining agents for 24 hours after (eat and drink white or clear coloured foods during this time).The results of a Hydrogen Peroxide based tooth bleaching treatment are not intended to be permanent, and can last up to 2 years when using professional strength treatments. Secondary, repeat, or touch-up treatments may be needed to achieve or maintain the colour you desire for your teeth.

How do I achieve best teeth whitening results?

Before answering this question, you should be thinking of the tooth whitening results from a single treatment, as a trade-off against the potential side-effects of a single treatment. The best answer is balance! Balance the potential results with the potential risk of side-effects. The highest concentrations of Hydrogen Peroxide produce the best results in the shortest time, but also have the highest potential side-effects. My recommendation is middle of the road – not the strongest, and not the weakest to get a happy balance of results and risk.

Before you undertake a professional teeth whitening treatment, have your teeth cleaned professionally. At least in the smile area, which is the upper and lower 8-10 front teeth. REMEMBER, teeth are opaque so cleaning the BACK of the teeth is very important to the overall whitening results you will achieve. A Dental Cleaning will remove any excess materials stuck to the outside of your teeth and permit the Hydrogen Peroxide to work best at bleaching your natural teeth, evenly.

Use a professional strength teeth whitening gel. Many Pharmacies, TV Ads and Internet companies promote teeth whitening products which use 3% or 6% Hydrogen Peroxide concentration. These just don’t work well at whitening teeth, and any effect they have takes a LONG time to achieve. The comparative cost difference is not that great between these low-end products and products of professional strength, but the time and effort required is. I recommend 12% Hydrogen Peroxide if available in your area, unless you are using a whitening treatment with a professional accelerator light which can use 35% Carbamide Peroxide. Of course the Dentist in-Office power whitening treatments generally use gel much stronger than 12%, but beware of the potential side effects.

Remember, if your teeth aren’t as white as you would like after the first treatment, you can always allow some time to monitor your gums and teeth for any side-effects, then take an additional treatment(s). Provided the product you are using is not too expensive, this is the best and safest way to achieve optimal teeth whitening results.

How long does Teeth Whitening last?

This depends on the product you use to whiten your teeth, and the lifestyle you lead.

If you are a smoker, or regularly drink red wine or use any other heavily coloured substances regularly, your whiter teeth will become stained again more quickly.

There is no absolute answer to this question, but in general, if you use a professional teeth whitening product for the full treatment as recommended, you may be able to keep the whiter teeth for up to 2 years if you are conscious of what you eat and drink, and maintain your teeth and oral health properly.

Most people are not saints and lead lives where they enjoy red wine or a curry etc. That’s fine, but if you want to keep your whiter teeth you should brush them 60 minutes after you have consumed the food or drink. Research suggests you should not brush immediately after eating because the acid formed in your mouth when eating makes the tooth enamel softer and abrasive brushing of the teeth during this period can be detrimental.

I also recommend the use of Teeth Whitening Pens. They apply a thin layer of Hydrogen Peroxide to the teeth, at any time or place, and will bleach any staining close to the tooth surface (if the concentration is strong enough). Whitening Pens active ingredient only works for 30 to 60 seconds on the teeth because saliva washes it away, so choose a Whitening Pen which uses Hydrogen Peroxide (not Carbamide) and is professional strength gel. Whitening Pens are generally not suitable for removing deeper stains.

I have tooth sensitivity problems, can I still whiten my teeth?

Yes, and you have several options. You could use a desensitizing tooth paste for approximately 1 month prior to whitening your teeth and if sensitivity is reduced, you can use any product. But be aware that your sensitivity will likely increase again during or after the treatment, so I suggest choosing a mid strength whitening gel where you can remove it quickly if discomfort gets unbearable.

The other option is a low strength whitening gel. This will work over a longer period of time, but sometimes also increases sensitivity because of the amount of time required on the teeth to get a good result.

Probably the best option, in my opinion, is a Teeth Whitening Pen of at least 12% Hydrogen Peroxide concentration. Because you can paint the gel onto specific teeth and because the gel is washed away by saliva in less than a minute, this may produce the best results, with the least discomfort.

What should I do immediately after I whiten my teeth?

  • Rinse the gel from your teeth and mouth without swallowing.
  • Brush your teeth within 60 minutes using a tooth paste containing Fluoride to help seal the teeth
  • Don’t eat or drink colored foods, or smoke for at least 60 minutes
  • If you have tooth sensitivity, use a desensitizing tooth paste
  • If you have tingling in your gums, purchase from the Pharmacy a preparation designed to soothe gums. This will help to prevent mouth ulcers forming (if you are predisposed) and decrease the discomfort and duration of any potential gum irritation.

The simple rule to the best Teeth Whitening results

Concentration of Hydrogen Peroxide (Strength) + Time on the teeth (Time) = Results (Effectiveness)

When factoring in Time, you should also consider the consequences of time:

  • More effort, meaning you may not complete the full treatment
  • More inconvenience
  • Enough active ingredient to chemically react over that time period. That is to say, just leaving any whitening gel on your teeth for 24 consecutive hours won’t help because the Hydrogen Peroxide normally is fully reacted and spent within 20 minutes.
  • Longer exposure of the mouthguard to the gums. Friction of the mouthguard can often cause gum irritation
  • Longer exposure of the bleaching gel to the gums. Once again, the risk of gum irritation.
  • Remember, there are limits to the whiteness achievable with natural teeth and these will vary with your tooth genetics, your lifestyle and the state of your teeth at the time of whitening.

More information and Teeth Whitening Product Reviews available by downloading the full report.

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Outdoor weddings are one of the most beautiful places where couples can exchange those wedding vows. The bride and groom want to share their joining with others in this beautiful setting but Mother Nature is not always on the side of the couple. She has decided on the wedding day to play with the weather and sends rain.

Couples don’t have to allow Mother Nature to play havoc on their special day. Using a party rentals service can provide the couple and wedding guest with protection from Mother Nature’s playing havoc with the wedding. By using party rentals service the guest as well as the wedding party can be protected from rain, heat or cold weather. Mother Nature doesn’t have to spoil the wedding that people dream of having.

Protection from Mother Nature

Party rentals can provide weddings with canopies to cover the guest and wedding party. With the use of rental services people can have the decorations they desire bringing some of the outdoor to under the canopy continuing that feel of being outdoors. Not only rain can be the culprit to disrupt the wedding but guest trying to sit through a wedding in direct sunlight and heat can be distracting and uncomfortable. With large canopies people can offer guest comfort so that they can enjoy the wedding services. Cooling systems that party rentals can provide offer extra comfort when needed and can be placed inconspicuously among the guest or in strategic areas so that they do not detract from the beauty of the wedding.

No Cold Weather Blues

In different parts of the country and during different seasons Mother Nature has her way with cold weather. Some people desire to have their weddings during these colder climates or seasons. The Christmas season is a beautiful time of the year for weddings. People do not have to give up their desire for an outside wedding even for cold climates. Party rentals can provide them with the canopies or tents that can make an outdoor wedding a reality especial when paired with patio heaters or portable heaters. Patio heaters can add to the décor and the ambience of the season as well as providing for the guest and wedding party’s comfort. Portable heaters can be rented and can be strategically placed to be inconspicuous and yet keep everyone comfortable.

Party rentals are a wonderful means of providing just the right covering for outdoor weddings whether the weather is hot or cold. Mother Nature can be foiled in spoiling this very important day in a couple’s life by using rental services. The cost of the services is affordable and can give couples the knowledge that they are providing for their comfort as well on this very special day. Contacting a party rental service is a great way to be prepared for any kind of weather. Don’t let Mother Nature foil the wedding of your dreams. Party rentals in Rancho Cucamonga can also supply weddings with the decorations that are used such as candelabras and even greener and can help to cut down on the expense and waste that some weddings have.

Like many people, you may had your first experience playing one of the more recent versions of dungeons and dragons. If that is the case, you might want to take a look at the original D&D to give yourself a sense of how the game has developed over time. Through this article you are provided with a general look and overview of the original D&D.

The original dungeons and dragons came into being in 1974. (There were some more informal variations of the game prior to the creation of the official, initial and original D&D game coming into being in 1974.

The original dungeons and dragons was the brainchild of E. Gary Gygax and Dave Arneson. E. Gary Gygax was a well known writer and game developer. He actually passed on in March of 2004. He was the founder of a company called Tactical Studies Rules, Inc. Together, this team is responsible for creating the original D&D and plotting the initial course that would give rise to this widely played game and that would spawn many other similar type of games around the world.

The original dungeons and dragons really does represent one of the very first role playing games ever to be introduced onto the market. Indeed, on many levels, D&D represents the role playing game that other similar games have been modeled. Indeed, most experts and analysts agree that D&D actually gave rise to the entire role playing industry.

The original game of dungeons and dragons, and its progeny, currently is published by Wizards of the Coast which is a division of the mammoth gaming enterprise, Hasbro. Hasbro and its subsidiary have worked tirelessly to keep D&D at the top of the gaming world despite the addition of many other games that have similar types of themes and so forth. Hasbro actually has been very successful in this regard through the years. Indeed, the fourth edition of D&D will be on the market in 2008.

The original dungeons and dragons was derived and developed from a line of games known as miniature wargames. The game Chainmail provided the initial rule system that was associated with the original D&D.

Not long into its life, dungeons and dragons actually split into two different games: D&D and what became known as advanced D&D. Even today, D&D remains a dominate force in the whole role playing gaming industry. The reach of the game can even be seen in the massive multi-player game online known was Worlds of Warcraft with its millions of participants.

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One of the easiest ways to go-green is with your wardrobe. Everyone needs clothing so when you’re already out and about shopping; why not just choose the organic alternatives. Likewise, when it comes to dressing your employees’ eco-friendly apparel is the way to go. As businesses turn to all organic promotional apparel, the options of eco friendly clothing flourishes in retail stores everywhere. Now let’s take a look into the shift of gears in the promotional and retail worlds for environmentally friendly clothing.

Eco-Friendly Apparel is good for the environment.
California provides roughly 13% of the United States cotton each year and in a study done in 2005, over 5.8 million pounds of chemicals were used on the golden states farms. These chemicals pose a threat to major bodies of water and eco-systems when they are carried off by run-off rain water. At the same time the pesticides used to keep insects and animals away from the cotton crops are main factors in the greenhouse gas effect.

Organic clothing doesn’t need chemicals to be made. In fact, buying four organic shirts saves about a pound of chemicals from entering the earth. That means if you chose to reward your 72 employees with stylish organic custom polos, you’d be saving the earth from almost 20 pounds of chemical abuse. All of this goes without saying that organic clothing also reduces waste because it breaks down naturally. For these reasons alone, it’s clear why retail stores are making eco-friendly apparel mainstream.

Eco-Friendly Apparel is cost effective.
Many people are deterred from organic clothing because of the daunting price tag. But just like with any shopping, you’ve got to scout out deals. Wal-Mart offers an eco-friendly t-shirt for only three bucks. Similarly, a culinary school could order new students custom non-woven aprons for as low as $1.95 each. Putting thrifty sales aside, organic clothing costs more for you because it costs more for the manufacturer. However, as eco-friendly clothing becomes more widely accepted, the market will grow and sales will improve as prices drop. Eventually, many people will adopt eco-friendly custom apparel as the norm for its long lasting abilities and environmentally sound production.

Environmentally Friendly apparel is trendy.
As materialistic as it may be, customers care about the latest in trends. What are the Hollywood elites wearing? How can I get my hands on that hand bag? These are questions that are asked everyday, and now as celebrities boast about their awesome green clothing and accessories, eco-friendly apparel is becoming mainstream.

All of the sudden a silk kimono takes the back seat to a custom bamboo robe and a star chooses the H&M organic clothing line over the latest one of a kind bejeweled dress. Nike and Wal-Mart join H&M as some of the top 10 worldwide brands selling organic cotton lines. In the future, many more hot names in fashion will be turning to eco-friendly alternatives to show stopping looks. By the beginning of 2010 these going-green company’s expect 33% of their products to be made of eco-friendly organic cotton.

With trend setters turning to eco-friendly apparel, the price gap growing thinner and a constant drop of harmful chemicals entering the atmosphere, going-green with your wardrobe seems widely attractive. Models are strutting their stuff down the run way and giving eco-friendly a whole new make over while organic farmers work to harvest cotton in the most sustainable ways possible. Likewise, traveling business executives are looking their finest in organic custom polos and schools across the world are arming students with cool promotional eco-friendly tees. So join the revolution and make a statement today by greenifying your wardrobe.

In a conversation with a colleague recently, we discussed the difference between needing and wanting. Needs are those things that are essential and important and, in truth, our needs are quite simple-food, shelter, water. With those basics met, we have everything we “need” to survive.

Wants, on the other hand, are desires or wishes for something beyond our needs. For most people, they want fresh, delicious food or a well-built, beautiful home, which is only the beginning of our desires. Without a doubt, everyone is capable of developing a long list of desires they would like to see manifest in their lives.

What does all this have to do with Leadership Coaching? Leadership coaches help people achieve their desires by supporting the development of each person’s capacity to easily and effortlessly create the life they want; for leadership is the ability to create change in your life, your community and your world. Key to success for anyone in the coaching process is to understand the difference between needs and wants and how to tap into the flow and creativity that is unleashed when we focus on the freedom of desires instead of the weight of needs.

For anyone considering entering into a coaching relationship, first examine your motivations-do you want to improve your life? Your skills? Your happiness and satisfaction? Or do you feel the need to do something different because what you are doing now is not working? Has someone told you, you “need” help? Without exception, those who begin the coaching process with a sincere desire to improve and expand their lives will have much more success than someone who starts the coaching process feeling the need and pressure to do something different.

Next, look for a coach who doesn’t want to be needed-or need to be needed! Often, conscious or not, coaches like the idea of helping other people and feel their worth through that process. For a truly effective coaching relationship to develop, it is important to work with a coach that wants you to rediscover and own the qualities and skills you possess to lead the life you want. For such coaches, success is viewed when clients move beyond the regular coaching relationship to less frequent meetings based on sustaining focus on leadership efficacy and supporting the achievement of ever-expanding goals.

Finally, find a coach that is applying the principles he or she is teaching to his or her own life. In other words, are they walking the talk? Using the Leadership Model of Change ask your potential coach these questions:

  • Who are you?
  • What change do you want to create in the world?
  • How do you live your life to support this work?
  • What leadership skills are you currently developing?
  • How do you build teams in your life?
  • What real world results are you currently experiencing?
  • How do you reflect on your results and continue the change process?

By engaging a potential coach in these questions, you will quickly discover if this is the person you want to work with.

If you are feeling a sincere desire to create change in your life and are uncertain how to proceed, you may want to consider working with a leadership coach. Through the process of identifying someone who will work with you to increase your impact on the world, you will hone your understanding of what this process means to you and the results that you want to achieve. The first step is always the most difficult on the road to creating change in our lives, so if this is a sincere desire for you-do something today to turn this desire into a reality.

Step-by-step our lives change. For most people, these changes occur without our direct participation and guidance. Leaders learn how to take charge of their lives and to work with the flow of life to get where they want to go. Needing change doesn’t make it happen-wanting things to be different and then acting on that desire does. So what are you waiting for? The world needs your leadership-now!

Kathleen Schafer is at the forefront of leadership development with more than 20 years experience. Grounded in the rough and tumble world of politics, experienced in business, honed in academia and broadened by her own journey to create a balanced life, she brings remarkable insights on how individuals can develop their leadership potential to successfully create productive and fulfilling lives. Kathleen’s personal presence in one-on-one coaching, seminars, and keynote presentations transforms people’s perspective on what they can accomplish and how to walk it in the real world everyday. Her leadership tools are simple, easy to understand allow you to quickly integrate them into your life, starting now!

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